McLean Financial Services

Brand new Webflow site migration and increased enquiries

Industry
Financial
Year
2022
Location
Aberdeen, Scotland
Type
Webflow Migration

Introducing McLean Financial Services

McLean Financial Services, based in Aberdeen, Scotland, specializes in mortgage and protection advice. As their business grew, their outdated WordPress website was no longer sufficient. They needed a contemporary, user-friendly website that would effectively showcase their services and engage clients.

Outdated website in need of a revamp

McLean’s old website was cumbersome to manage and lacked essential features. It was not user-friendly, making it difficult for clients to find information and book appointments. The site’s limitations hindered their ability to serve their growing client base efficiently.

A cutting-edge Webflow website redesign

We embarked on a comprehensive redesign project using Webflow, a leading platform for modern web design and development. Our process started with an in-depth discovery phase to understand McLean’s business objectives and target audience.

We crafted a visually appealing stylescape and developed wireframes and prototypes using Figma. Our goal was to create an intuitive, easy-to-navigate website that would enhance user experience and streamline client interactions. The new design featured an integrated booking system, allowing clients to schedule appointments seamlessly. McLean’s team could now manage and update the site independently, eliminating the need for constant developer support.

Enhanced user engagement and increased bookings

The redesigned Webflow website delivered exceptional results for McLean Financial Services. Website traffic increased by 300%, and appointment bookings saw a significant rise. The user-friendly design and efficient booking system improved client satisfaction and streamlined McLean’s operations. The new website not only met their needs but exceeded expectations, contributing to their continued business growth.

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